Vol.9, No.1, February 2020.                                                                                                                                                                           ISSN: 2217-8309

                                                                                                                                                                                                                        eISSN: 2217-8333


TEM Journal



Association for Information Communication Technology Education and Science

Social Media as a People Sensing for the City Government in Smart Cities Context


Silvia Parusheva, Antonio Hadzhikolev


© 2020 Silvia Parusheva, published by UIKTEN. This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License. (CC BY-NC-ND 4.0)


Citation Information: TEM Journal. Volume 9, Issue 1, Pages 55‐66, ISSN 2217-8309, DOI: 10.18421/TEM91-09, February 2020.


Received: 27 November 2019.

Revised:   21 December 2019.
Accepted:  28 December 2019.
Published: 28 February 2020.




Social media have a huge impact on different areas of modern life. In smart city context, they can be used as a tool for enhancing dialogue between citizens and municipalities. Based on present research, empirical evidence is provided on insufficient use of social media capabilities. Relationship between smart cities and social media power is examined through study on the example of Varna municipality. An analysis of city government presence in social media was conducted. Through online questionnaire the citizens’ attitude towards smart city concept was studied. Suggestions for improving the communication between citizens and municipal administration of Varna are given.


Keywords –social media, social networks, smart city, people sensing, relation municipality – citizens.



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